Business Intelligence Enabling Pharma Companies to Remain Competitive

Over the years, many Indian companies in healthcare have started relying on business intelligence and eventually draw deeper business insights that help them enhance overall performance, improve operational efficiencies, patient outcomes, and reduce costs. Rajesh Murthy, Vice President Engineering at Intellicus spoke with Pharmabiz on how pharmaceutical firms are utilizing business intelligence to analyze, and translate a colossal amount of data into actionable insights to remain competitive and stay ahead of the curve.

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